— PROJECT NAME
Annual Report series and
Investor Relations
— ROLE
Design Direction
Graphic Design
For four years running, I was client-facing lead designer on Scania's Annual and Sustainability Report, owning concept through final output.
Working with the same client across four reports built real trust, giving me room to keep evolving their brand rather than repeating it. Each edition had to speak to investors, regulators and sustainability analysts alike, so the challenge each year was the same: push the design forward while keeping it clear enough to serve every stakeholder.
4 years of collaboration
I worked with Scania for over four years, producing a series of annual reports. I built a trusted relationship over that time, giving me the freedom to push the designs while staying true to their brand guidelines. Each year, I found new ways to visualise their data and keep the storytelling fresh. Below is a small overview of some of this work:
